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Direct Marketing

Di rec t Market ing Direct Mail While online, mobile and email marketing all have their places, direct mail is still a key element of your multi-channel marketing. Personalized marketing mailers allow you to connect with your target audience in a familiar way, then continue the conversation through additional channels. AlphaGraphics can help you develop a relevant, eye-catching message and design, so you make that one-on-one connection with every recipient on your list. Increase your reach by: • Being personal – Customers take notice when they receive a mailer addressing them by name—your message then inspires them to “talk back” via a new medium. • Building loyalty – Customize your promotions to satisfy the needs of specific markets, and you’ll build a loyal customer base that will keep coming back for more. Fact: 79% of households either read or scan advertising mail sent to their household. (Source: DMA)


Direct Marketing
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